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Guest Writer: Carolyn Porter, D. Div.

Everyone who owns their own business desires to make it a success. And why shouldn’t they? They deserve it! Most people would say that in order to make your business successful it requires a lot of hard work, long hours, perhaps extra resources, which usually involves setbacks and possibly failure before that business becomes the desired success. All of that means stress.

I have owned and operated several businesses over the years and followed the precedent that was laid out for me, namely that of hard work, long hours, struggle, discouragement, much stress and failure before success was evident. But a few years ago I learned another way to create a business, one that is built on universal spiritual principles. When building a business based on spiritual principles, it is more about being than doing.

Anything you build requires a sturdy foundation, whether it’s an actual building, a relationship, a career, or a business. In order to hold the rest of the structure, the foundation must be strong enough to withstand whatever comes its way. I learned to apply five spiritual principles that have enabled me to create exactly what I want so that it was effortless. Here are those steps so that you can utilize them in your life.
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As a writer, you need to sell your work in order to make an income. But, as a creative person, sales can seem like a ugly thing that has to be done. It doesn’t need to be that way.

Loral Langemeier wrote in her book The Millionaire Maker’s Guide to Creating a Cash Machine for Life that many people are afraid of sales “because they don’t want to be seen as pushy.” This comes from the common misconception that sales needs to be pushy. It doesn’t.

Pushy sales people have money and their ultimate goal. They don’t care if their customer gains anything from the purchase, so long as they purchase. But sales is really a way of offering your unique expression of service to the world. The way sales should be performed is as a way of helping customers solve problems, help them improve their lives in some way.

As a writer, you do this by educating and/or entertaining your audience with your words. Here is a better way to approach sales in your business — a way that can easily be in harmony with your spirit:
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